Brand & Logo

A brand is the company’s face to the world!

It’s the company’s or its product’s name; the way that name is visually expressed through a logo; and, how that name and logo are extended throughout an organization’s communications.

A well designed logo design can make your business more likely to succeed and indicates effective Marketing:

• Your business will look stable
• You will look like a large and successful business
• You will look polished
• You will look focused

The product name and logo should be easy recognizable and pronounceable in all languages. That’s why we have to differentiate the company name from the product name.

SFI will work with a well known and recognized retail communications & marketing agency with experience in product branding, packaging and consumer product launches. This will require a major budget.